Hyphen Design was drafted in by Fitch London to help them design and realise mobile customer configurator kits for the new McLaren MP4-12C supercar.
Hyphen have, so far, supplied Mclaren with 50 of the cases, which contain all the paint, material and trim options for Mclaren’s much anticipated new car.
The cases are designed to be taken outside the dealers for visiting customers in their homes, and give the customers a chance to choose paint colour, fabric choices, upholstery stitching colour, wheel colour and brake calliper colour.
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TAG Heuer has officially unveiled their newest foray into the mobile phone market which answers to the name Link. The Link Phone is meant to marry the demanding standards of Swiss watchmaking with mobile phone technology and will thus come in numerous editions. Choose your piece of finest mobile craftsmanship starting with precisely crafted materials such as stainless steel, 18K rose gold or titanium, finished with leather, alligator- and lizard-skin, and rubber. Technology-wise the mobile features 3.5 inch display, 5 megapixel camera, 3G and WiFi connectivity, 256MB internal memory, 8GB of additional storage, 6 hours of 3g talktime and 330 hours of stand-by.
Price tag: $5.000
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