Tuesday, 14 February 2012

Valentine's Day Dress

Giving a new meaning to the tradition of giving roses on Valentine’s day, Walmart-owned supermarket chain Asda has partnered with Joe Massie, an award-winning florist and designing a dress entirely made of 1,725 roses, inspired by flower power. The gown, designed for the  Valentine’s Day, involves more than 170 hours of labor and reportedly weighs just under two stone. 
The gown features petals from 1,000 Naomi red roses all over the dress, fifteen Carmen roses and 200 chrysanthemums, decorated with gold-leaf, around the hip and skirt of the dress, and petals from 150 Purple Power roses, 75 gerberas and 300 carnations, all picked from Walmart’s Valentine's bouquet collection, to flush this creation.
"I wanted to embody everything a romantic bouquet of Valentine's Day flowers should be - classic, elegant and with a sexy twist," says Mr. Massie.

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