The secret of the Handbag Chanel

 Chanel gives an inside look at the making of its famous 2.55 bag. Discover here how the bag was named:

In 1929 Mademoiselle Chanel was the first to introduce an elegant version of the shoulder bag. It did already exist, in the form of a large pouch with a wide strap, but was only used by members of the military on campaign. Women discovered, to their delight, that by using a thin strap they could walk around with their hands free. A new fashion was born. From then on, Mademoiselle Chanel constantly used this idea, until she eventually created the bag commonly known as the “2.55” (which is in fact its date of birth) in February 1955.

Interesting that straps weren’t a part of bags until Coco Chanel came along!
The secrets of the Handbag
Sat 7th / Sun 8th May. 10am – 6pm
Event at CHANEL Beverly Hills
400 North Rodeo 
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Long Lasting Floral Spheres

Introducing Olivier Giugni’s Long Lasting Floral Spheres which are made using a special process in Bogotá and claim to maintain their look and scent for up to a year. Here’s how it happens according to Oliver:

It’s a complicated process that requires a lot of professional skill…[and] the most modern machines, which are operated by unique software. The machine consists of two chambers: the condenser chamber and the specimen chamber. Once all the roses have been placed in the specimen chamber, the machine is started and the freezing program begins, whereby the roses are frozen to -40 degrees. Then the vacuum pump comes into operation and the actual drying process commences. Because the condenser chamber is colder than the specimen chamber… the vapor is extracted from the roses under a deep vacuum and converted into ice-crystals..[which] quickly form a layer of ice in the condenser chamber. The ice is removed by defrosting [and] when no more ice forms, the process is complete.

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