Gucci has just released its limited edition ‘Mamma Bag’ to benefit UNICEF. For the stylish mom in your life, the luxurious handbag was specially designed by Gucci’s creative director Frida Giannini for Mother’s Day – in support of a great cause.
This is a gift for mom that you can truly feel great about giving, as 25% of the retail price from each handbag sold through June 15 will be donated to UNICEF HIV/AIDS programs. The iconic Italian luxury brand is guaranteeing a generous donation of $70,000 which will go towards HIV test kits for expectant mothers, part of UNICEF’s comprehensive initiative that aims to eliminate new HIV infections in newborns. The new Gucci ‘Mamma Bag is sold exclusively at Gucci.com for $970.
